Zefanya Andryan Girsang, M.A.

Branding, Consumer Experience, Destination Marketing, Event Marketing, Social Media

Biografi

  • S.E (Sarjana Manajemen) Bidang Manajemen Universitas Mataram 2011
  • M.A (Master of Art) Bidang Manajemen Uniwersytet Mikolaja Kopernika W Toruniu 2022
  • S3 (Doktor)

  • Pemasaran Pariwisata di Indonesia
  • Manajemen Strategi Bisnis

  1. The Business Of Sustainable Tourism: University Programs Empowering Local Enterprises In East Lombok
  2. Pelatihan Strategi Social Media Advertising Bagi Studentpreneur: Meningkatkan Visibilitas Dan Daya Saing Di Era Digital
  3. Peran Agen Perjalanan dan Tur Operator
  4. Community Empowerment Through Processing Waste into Fashion Products uses Heat Techniques Press to Increase Community Income in Senggigi Village, West Lombok District
  5. Optimalisasi Pengendalian Internal Pendapatan melalui Implementasi Financial Technology (QRIS) pada UMKM
  6. The Power of Major Sporting Events: Transforming Destination Image Through Promotion and Experience
  7. Pelatihan Branding dan Desain Kemasan untuk Meningkatkan Daya Tarik Produk Keripik Pisang di Desa Mapak Kuranji, Mataram
  8. Inovasi dan Strategi Pertumbuhan
  9. The impact of social media marketing on football–fan loyalty

  • Kewirausahaan Industri, Badan Nasional Sertifikasi Profesi 2024

Scholarly Credential:

  • ORCiD :
  • Scopus – Elsevier :
  • Publons – Web of Science :
  • SINTA :
  • Google Scholar :